Our Story
Credo Inceptum began as a simple idea between two friends, driven by a deep passion for fashion and the desire to create something meaningful.
We weren’t just interested in clothing — we wanted to build something that stood for ambition, growth, and the courage to take the first step toward your dreams. From late-night brainstorming sessions to hands-on production, we’ve poured all our energy into building a brand that goes beyond trends.
We believe in clothing with purpose — pieces that reflect the mindset of people who refuse to stand still, who push forward despite obstacles, and who turn vision into reality.
“Believe the initiative.” This is the foundation of Credo Inceptum. It’s about trusting in the power of action — because the first step is always the hardest, but also the most important.
Our Vision & Mission
At Credo Inceptum, we stand for action. Too many dreams remain dreams because people hesitate to start. We want to change that with clothing that reminds you of one thing: your potential is limitless, and the only way forward is through movement.
Our name says it all — Credo Inceptum: "I believe in the beginning." It stands for the leap of faith every ambitious person must take. Our mission is to empower people through high-quality fashion that speaks to ambition, resilience, and personal growth.
Every piece we create is more than just fabric; it’s a reflection of a mindset — a commitment to progress, no matter how small the step.
Quality & Design
We believe in refinement through simplicity. Our designs are carefully crafted in the Netherlands, using premium materials that balance durability, comfort, and style. Every cut, every detail is intentional — just like the people who wear our clothing.
Credo Inceptum isn’t here to follow trends. We’re here to set a new standard — one that values perseverance, self-development, and the courage to take the first step toward something greater.
Our Core Values
- ✔ Mindset-Driven Design
- ✔ Empowering Through Action
- ✔ Crafted in the Netherlands
Meet the Founders

We are Sem and Levi — two longtime friends who turned a shared passion for fashion and ambition into something real. What started as an idea on holiday became Credo Inceptum: a brand built on action, resilience, and the belief that the first step matters most.
From day one, we’ve been fully hands-on, committed to creating more than just clothing — we’re building a movement.
“The beginning defines everything. Take that first step.”